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Link in Bio for LinkedIn
A link in bio for LinkedIn turns your profile's one website slot into a designed page for your portfolio, projects, newsletter, and a clear way to connect.
LinkedIn is where people decide whether to hire you, work with you, or follow your career, and it gives you a few slots to point them somewhere off-platform. Most professionals waste those slots on a single company URL or leave them empty. A link in bio for LinkedIn fixes that, turning one address into a page that shows your portfolio, your latest work, your writing, and an easy way to get in touch.
The instinct is to link your resume or your employer. But the person reading your profile is curious for a few seconds and wants proof, not a PDF. A short, designed page gives them that proof fast, then makes the next step obvious, whether that is hiring you, subscribing, or sending a message.
Why LinkedIn Needs a Link in Bio
LinkedIn controls how your profile looks. The layout is the same for everyone, the formatting is limited, and your work sits inside a template you cannot change. A link in bio page is the one space that looks like you. It is where your projects can breathe, where your personal brand shows up, and where you decide what matters most.
It also keeps you current without endless profile edits. You publish a new case study or launch a side project, and instead of rewriting your headline, you update one block on your page. The link in your LinkedIn profile stays the same and always points to your freshest work.
What to Put on Your Page
Build around what a professional visitor wants to confirm, and keep it tight.
- A short positioning line. One sentence on who you are and what you do. A text block at the top orients the reader before they scroll.
- Portfolio or work samples. Two to four projects with real outcomes. An image gallery or a video embed shows the work instead of describing it.
- Your latest writing or talk. If you publish a newsletter, post articles, or speak, link the most recent piece up top while it is relevant.
- Newsletter signup. A clear way for people to follow your thinking. This is how a profile view turns into an ongoing relationship.
- Contact. An obvious way to email or book a call. People who came to work with you should not have to dig.
- Social icons. Your other platforms, so people can follow you where they already are.
The order matters more than the count. Read the page top to bottom and ask whether the first screen answers the question a hiring manager or potential client arrives with.
Look as Professional as You Are
This is where a designed page beats a list of plain buttons. On LinkedIn, presentation signals competence. A page that looks considered tells a visitor you take your work seriously. With 60 plus premium themes, each a full design system rather than a recolored template, you can pick a look that fits your field, from clean and corporate to bold and creative, without hiring a designer.
Pages on mypage.cc ship near-zero JavaScript, so they load almost instantly even on a phone or a locked-down work network. A page that appears right away keeps a busy recruiter from bouncing before your portfolio loads. If you are weighing tools, our Linktree alternative page covers the speed and design difference in detail.
For roles where discretion matters, password-protected pages on Pro let you share a private portfolio with a specific client or recruiter without putting it on the open web.
How to Add Your Link on LinkedIn
Once your page is built, adding it takes under a minute.
- Open LinkedIn and go to your profile.
- Tap or click the Edit pencil in your intro section.
- Find the Website or Add link to your bio field, depending on your account.
- Paste your page URL, for example
mypage.cc/yourname, and add a short label like Portfolio. - Save, then view your profile to confirm the link works.
From then on you never touch the LinkedIn field again. When you ship something new, you edit the page and the link stays the same. Your network learns one address and you control what lives behind it.
Keep It Current Without Overthinking It
A link in bio for LinkedIn works best when it reflects where your career is right now. Swap the top project when you finish something notable. Update your positioning line when your focus shifts. Retire links that no longer represent you. None of this is a project. A minute of editing keeps the page honest, and an honest page earns more trust than a stale one.
The goal is not a long archive of everything you have done. It is a small, current page that makes the next step obvious for whoever is reading. Treat the link as your professional introduction, and the people who tap through will get a clear sense of who you are and what to do next.
You can claim your page at mypage.cc for free and have it live in about two minutes. Pick a name like mypage.cc/yourname, add it to your LinkedIn profile, and give every visitor a reason to stay.